11 May 2026
Trust names change faster than the sticker on the car park barrier
Hospital lists in call files still carry pre-merger letterheads. Here is how we match them to the current register before we colour a plate.
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Writing from the margin of other people’s maps
These notes are about geography, call files, and the ABPI Code as it touches a named account. They are not essays about productivity.
3 March 2026
Leave-pieces in the bag are a geography problem
Clause language about promotional materials only bites when you know which accounts the representative will actually stand in.
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19 January 2026
Call frequency is not the same as coverage
A bar that shows twelve calls a month can hide three accounts seen weekly and a dozen never seen. The plate has to say so.
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17 November 2025
A transfers-of-value extract the Code owner will initial
Disclosure lines must name the same organisations as the territory plate. When they do not, finance and the field are telling different stories.
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1 September 2025
Hampshire rural postcodes and the fantasy of even polygons
Brown Candover sits in a landscape that teaches this lesson daily: a tidy shape on paper can be an unkind week in the car.
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